An in-depth Roblox Marketplace Update makes it even easier for eligible developers to showcase their work to millions of users, and allows you to sell entire avatars for the first time. Currently, the marketplace only allows you to sell and publish individual items, such as clothing and accessories, so it’s fair to say that this upcoming update is a big deal for eligible developers who want to publish more of their work and do so in a more convenient way.
We say eligible because not every user can sell things on the marketplace, which means the ability to sell an entire Roblox avatar is also limited. However, due to changes to the Roblox marketplace earlier this year, it’s never been easier to join in and get creative. All you need to do is follow the marketplace’s terms and conditions and be a Roblox Premium member.
Since the April changes, over 4,800 new developers have joined the ecosystem, giving users access to more items than ever before. This has led to a 61% year-over-year increase in monthly developer revenue from 197 million item purchases. Additionally, the number of developers earning more than 50,000 Robux per month has increased 85% year-over-year, and in the U.S., more than 7,500 Roblox developers have earned more than $650 from their work.
Enrico D’Angelo, Vice President of Economy at Roblox, says of the changes coming in September: “Selling avatars and items as a bundle is much more convenient for people as they can buy complete looks at once rather than individually. We recently introduced a new way to search for avatar bundles and have already seen a positive increase in people buying complete looks rather than individual accessories.”
He concludes: “For developers and brands, this means new opportunities to fully showcase their creative vision, build connections with their audiences, and increase their revenue.” Roblox games are all well and good, but there’s no denying the potential that the Roblox Marketplace offers developers and brands, and Roblox clearly sees it the same way and continues to strive to improve its ecosystem.
We can imagine games like Dress to Impress getting more people to share their vision with the world, especially since the experience is about fashion. The game certainly has an impressive reach, as Dress to Impress visits reached one billion in July 2024, although that number has since risen to over two billion. If you’re one of those users, be sure to check out our guide to Dress to Impress codes.
Or if you like the scary things in life, you might want to take a look at the best Roblox horror games for inspiration on what things to make in time for Halloween.